Smile Direct Club
Beauty & Nail Salons
Smile Direct Club is a beauty and nail salon in the Downtown neighbourhood on Wellington Street.
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Blanca Beauty is a beauty and nail salon located in the downtown area of London, Ontario, on Clarence Street. This woman-owned and LGBTQ+ friendly studio serves the local community by providing a variety of personal beauty services in a calm, intentional environment. The studio specializes in the Russian e-file method, which utilizes a dry e-file technique to refine cuticles without soaking, allowing for a manicure that lasts four to five weeks. Clients can choose from the signature Russian E-File Manicure, a Naked Manicure with no polish, or a Russian E-File Pedicure. The salon offers over 250 gel colors and provides nail repair and gel removal services. Beyond nails, the business provides Yumi Keratin Lash Lifts, brow lamination, and diode laser hair removal, which is described as safe for all skin types. Founded in 2019, Blanca Beauty was established with the goal of elevating the nail salon experience through a technique-led approach. The studio is built around the craft of Russian-method trained nail artists who maintain a consistent standard of service. The business emphasizes high hygiene standards, noting that every reusable tool is autoclave-sterilized between clients to a hospital-grade standard. Clients can book appointments for services offered Wednesday through Sunday. The studio provides a relaxing atmosphere where guests are offered a complimentary drink, such as espresso or tea, upon arrival. Each appointment is scheduled individually to ensure a non-rushed experience.