Armour Group

About Armour Group

Armour Group is a Canadian-based finance and insurance company located on Fullarton Street in downtown London, Ontario. The business serves credit companies, dealerships, and lenders across various industries, including automotive, recreational vehicles, power sports, marine, and HVAC. The company provides a variety of insurance and warranty products designed to protect both the client's business and their customers. Specific offerings include auto dealership products, RV products for vacationers, marine products, and power sports products for trails or roads. For HVAC professionals, they offer warranty programs that accommodate various system designs and sizes. Additionally, through their Premium Services Group, they administer credit insurance programs on behalf of leading Canadian insurers. This includes the Loan Protection Plan, which is an optional credit insurance for borrowers that provides coverage for unexpected events such as job loss, injury, or critical illness. Armour Group describes its approach as being built on the philosophy that their clients' customers are also their customers. They focus on building relationships and providing products that offer peace of mind while helping their clients boost revenue. While headquartered in London, the company operates Canada-wide, serving regions from British Columbia to Newfoundland.